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Coming from a non-farming background, Kaleb Cooper knows there are many obstacles stopping youngsters from getting into agriculture, including encouragement at school. 

He has made it one of his mission's, through his role on Clarkson's Farm, his agricultural bursary with the Royal Agricultural University and his books, to showcase just what farming can offer. 

READ NOW: On-farm with Kaleb Cooper: "Farming gets a lot of negativity, and I wanted to show the youngsters how I started out in farming"

He has recently pledged his support for a petition to get rural education into schools, which Íæż½ã½ã has partnered on as part of its pledge to showcase the industry's value to wider society. 

He said: "Rural subjects, food and farming should be part of our basic school education, and I'm passionate about highlighting how important farming is to all.

"Like me, you don't have to come from an agricultural family or background to get into farming, or just understand where our food comes from and how to eat well."

You can sign the petition or find out more information here 

LISTEN NOW: The fight for rural education