AHDB’s Farm Business Review is helping one Nottinghamshire beef farmer improve farm efficiencies in a bid to drive farm business performance, as he gears up for the transition to environmental payments. Mollie Leach reports.
With the move towards environmental payments offering a host of different subsidy support scheme options, AHDB’s new Farm Business Review is helping one mixed Wiltshire farmer take a hard look at his production costs as he prepares for the transition.
With changes to support structures throwing up a host of questions at the farmgate, AHDB’s new Farm Business Review is helping one mixed farmer future-proof his business and prepare for the loss of Basic Payments. Mollie Leach reports.
As AHDB launches the next phase of its We Eat Balanced campaign, Mollie Leach looks at the work being done to reinforce the role of British farmers in sustainable, world-class meat and dairy production.
AHDB’s We Eat Balanced campaign aims to protect long-term attitudes to British meat and dairy, by reassuring consumers they can be part of a healthy and sustainable diet. After the first three months, Olivia Midgley assesses the changes in consumers’ hearts and minds.
Have you seen the exciting new AHDB ‘We Eat Balanced’ £1.5 million marketing campaign launched on January 4? Anyone watching social media over the past two weeks won’t be surprised its stimulated debate with huge support, outrage, passion and enthusiasm all stirred up.
As AHDB’s £1.5 million Eat Balanced campaign launched this week, Olivia Midgley looks at what makes engaging promotional content and finds out how its success will be measured.
A new £1.5 million campaign to extol the health benefits of red meat and dairy as part of a healthy, balanced diet has been launched by AHDB. Olivia Midgley reports.