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AHDB's Phil Maiden: "This is why we have chosen to raise our concerns with Ofcom about Channel 4's The Big British Beef Battle"

AHDB have made an official complaint to Ofcom regarding Channel 4's The Big British Beef Battle

clock • 4 min read
Phil Maiden, head of media relations and external affairs at AHDB, described the reason why the evidence-based public body made a complaint to Ofcom about Channel 4's The Big British Beef Battle
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Phil Maiden, head of media relations and external affairs at AHDB, described the reason why the evidence-based public body made a complaint to Ofcom about Channel 4's The Big British Beef Battle

For anyone who has seen Channel 4's ‘The Big British Beef Battle', it is very difficult not to argue it was misleading to British consumers and included a number of factual inaccuracies. Included in...

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