Farming's biggest digital event, 24 Hours in Farming, is back on August 8. With a renewed focus on connecting to consumers, Íæż½ã½ã is urging the industry to take to social media to, as the below launch video says, remind the public that although 'farmers are not always seen, they are always there'.
Find out how you can support British farmers and get involved in #Farm24
READ NOW: #Farm24: Morrisons launch new farmer meet-up to bring industry together